Senior Consultant, FMI
As a senior consultant and principal with FMI, management consultants to the construction industry, Jay Bowman provides a broad range of services to domestic and international clients, including contractors, manufacturers and producers of building products and construction materials and related industry suppliers and associations. Serving as manager of FMI’s Research Services Group, Jay’s primary responsibilities are the design, oversight and execution of customized research studies that produce the specific information that results in intelligent and fact-based decision making.
The services Jay provides include market feasibility studies, industry assessments, market sizing, and forecasts. Validating perceptions and understanding target market structure and competitor behavior are at the core of these services. Unique to the industry, the research that Jay performs for FMI and his clients is almost exclusively first person. For more than a decade, Jay has developed relationships with a variety of national and local industry experts who make this process successful and allow him to place his clients in the mind-set of the market’s leading stakeholders.
In addition to his research, Jay developed and now leads FMI’s proprietary Market Perceptions Study. This in-depth customer satisfaction and loyalty assessment provides unparalleled insight and understanding of the factors that most influence an owner’s contractor selection and/or recommendation and the contractor’s position relative to its competitors. The response to this offering has been successful, and Jay’s clients most appreciate the opportunity to compare their performance to other best in class firms.
Jay earned his master of business administration degree from East Carolina University. He received undergraduate degrees from the University of Georgia in risk management and insurance.