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Volume 4, Issue Number 2
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October 26, 2009 |
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California Contractors Uses Expertise Logo for Local Marketing and Promotion
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Table of Contents
Partners in Progress homepage
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 | | Central Valley expertise web site | The Record, a Stockton, Calif.-area newspaper, holds an annual contest that allows readers to submit the names of the best local companies in different business categories. When SMACNA contractor Smith Heating and Air Conditioning was chosen as the best company for HVAC Service and Installation, the company used the HVAC Expertise logo as part of its follow-up marketing and promotion efforts. Also, Stockton’s Labor Management Cooperation Trust—SMWIA Local 162 and the Northern San Joaquin Valley Chapter of SMACNA—have expanded their marketing efforts to include a new Web site at http://www.hvacexpertisecentralvalley.com. The site makes it easy for visitors to find contractors who can get the job done right the first time, every time. The trust has also sponsored a print ad. Further, visitors can submit immediate requests to schedule an estimate, maintenance, or repair. In addition, member contractors are highlighted monthly on the site. The HVAC Expertise logo is prominently displayed. To see other similar Web sites, visit the Partners in Progress website list of Local Labor/Management Partnership Links at http://www.pinp.org/mktg/local-labor.htm.
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